Mastering Outsourcing: The Key Tasks You Should Handle Yourself

Feb 20, 2024
 

Hey there, it's Joey Vitale back on the channel, where we're all about helping you escape the grind, hire top-notch VAs, and slash your work week in half. Today, let's talk about outsourcing. Now, don't get me wrong, outsourcing can be a game-changer, but there are some tasks you should handle yourself—at least in the beginning. Let's dive into the top five.

  1. Marketing Strategy: Don't hand over the reins of your marketing strategy just yet. While it's tempting to throw money at marketing agencies promising the world, start by outsourcing more administrative marketing tasks to a virtual assistant (VA). This way, you retain control over your marketing direction while leveraging VA support for tasks like scheduling social media posts and analyzing analytics.

  2. Copywriting: Your business's messaging is crucial, and outsourcing copywriting too early can backfire. Mastering copywriting yourself allows you to understand what makes good copy and empowers you to hire the right person down the line.

  3. Management: As a business owner, you might be hesitant about managing a team. But outsourcing management to an expensive integrator isn't always the answer. Instead, consider promoting from within. Train up a trusted VA or team member to take on management responsibilities gradually, starting with executive assistant tasks like calendar and email management.

  4. Tech: Embrace technology and don't rush to outsource it. Learning to navigate tech tools in your business not only saves money but also gives you greater control and understanding of your operations. Don't underestimate your ability to learn and leverage tech tools effectively.

  5. Sales Calls: Sales is the lifeblood of any business, and outsourcing sales calls too soon can hinder your understanding of your target market and customer needs. Invest time in honing your sales skills, even if you eventually delegate this task. The better you get at selling, the more effectively you can grow your business.

Remember, outsourcing can be a powerful tool, but knowing when to keep certain tasks in-house is key to building a successful and profitable business. If you're looking for more tips on outsourcing and growing your business, check out the resources on our channel. And don't forget to hit that subscribe button for more insights. Until next time, stay focused and keep hustling!

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